Team Play

Guyer&Regules is the most important law firm in Uruguay with national and international clients and each year the firm sends their clients a marketing piece as a gift which shows the firm in a innovated way.

For the 2019 edition the main concept was “Team Work”, and to show this we took one of the most recognizable elements of Uruguay’s identity, the football, a “Team Work” sport by excellence. This element served as the basis to develop the concept and create a perfect piece, a “Soccer figurines album”.

This material allowed the firm to show them in a playful and memorable way.

Art Direction
Graphic Design
Illustration
Typography

Creative Direction
Copywriter
Andrés Guidali

Photography
Gabriel Chouy
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